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Set up your workspace, add your brand and competitors, and understand every metric BrandAxis reports.
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Learn GEO, from first prompt to full program.
Everything we publish on tracking and improving how AI models talk about brands — practical, and written by the founders.
Learn the vocabulary
Visibility, rank, sentiment, citations — the glossary defines every GEO term we use, in plain language.
Read the glossaryLatest from the blog
9 best Otterly AI alternatives for AI search visibility (2026).
Otterly AI is the cheap seat of GEO tracking — until the engine add-ons stack up and the next tier costs 6.5× more. Here are 9 Otterly AI alternatives compared on price and coverage, with verified July 2026 pricing.
10 best Peec AI alternatives for AI search visibility (2026).
Peec AI is a polished GEO tool — but it starts at $95/month and extra AI models cost extra. Here are 10 Peec AI alternatives compared on price, model coverage, and tracking depth, with verified July 2026 pricing.
9 best Profound alternatives for AI search visibility (2026).
Profound is the enterprise heavyweight of AI search — annual billing, a ChatGPT-only starter tier, and a $399-to-custom pricing cliff. Here are 9 Profound alternatives compared honestly, with verified July 2026 pricing.
9 best Promptwatch alternatives for AI visibility tracking (2026).
Promptwatch packs UI-scraped data, crawler logs, and content agents into one tool — but most of it unlocks at $245/month. Here are 9 Promptwatch alternatives compared on price and focus, with verified July 2026 pricing.
The AI Alignment Framework: get AI to see and recommend your brand
AI answers are the new shop window. The AI Alignment Framework is a four-layer system — Discoverability, Clarity, Authority, Trust — for getting models to find you, understand you, cite you, and recommend you.
Buyers ask AI now: why brand visibility moved from pages to mentions
Search didn't die — it moved. Buyers ask ChatGPT and Perplexity instead of scrolling ten blue links. Here's the data behind the shift, and how to get your leadership to take it seriously.